At KARMA, we believe that what you put into the world matters.

The KARMA Foundation was created from our belief in REAP WHAT YOU SOW — that positive actions have the power to create lasting impact. It exists to support communities across the UK and turn every KARMA purchase into an opportunity to give back.

For every KARMA garment purchased, £1 is contributed to the KARMA Foundation. These funds are then awarded to grassroots organisations creating meaningful change within their communities.

OUR PURPOSE

We believe clothing can represent more than personal style. It can represent values, connection and a shared commitment to something greater.

Through the KARMA Foundation, we support projects focused on bridging societal gaps, challenging inequality, encouraging unity and creating opportunities for positive transformation across the UK.

THE KARMA COMMUNITY

The journey doesn't stop with a purchase.

The KARMA Community plays an important role in deciding where Foundation funds are allocated. When we reach each funding milestone, members of our community will have the opportunity to help choose the grassroots organisation that receives our support.
Together, we can ensure that every contribution creates meaningful impact.

TRANSPARENCY & PROGRESS

We believe in showing the difference we make.

The total amount raised through the KARMA Foundation is continuously updated and available to view, allowing our community to follow our progress, celebrate milestones and see the impact created together.

The Foundation is also open to direct donations, meaning anyone can support our mission — whether they wear KARMA or simply believe in what we stand for.

Because real change comes from action.

Thank you for being part of the journey.

REAP WHAT YOU SOW